Thank you all for attending our opening event. It was a truly special occasion for all of us.

After 18 months of dedicated hard work, witnessing you all come together to celebrate this remarkable achievement was like a dream come true.

Your unwavering support means the world to us, and we're immensely grateful for it.

But hold on tight because this is just the beginning of our journey. We're excited to announce our brand new factory, complete with a captivating view of our shaping room through the shop, is in the works.
Get ready for a host of exciting events, immersive workshops, and a cozy coffee shop

by @sunsetbowlshossegor and @sunday_collab. Stay tuned because we're taking things to a whole new level!

FIND US AT 80 Chem. du Brana, 40230 Bénesse-Maremne, France



Our new website is in the works, for now, follow our journey on @bell_surfing






A little bit more about BELL

Euroglass, a leader in crafting surfboards and surf accessories in Europe and Australia, is proud to introduce BELL.

BELL inspires surfers and water sports enthusiasts with a range of premium products designed to help them make their next move. BELL's vision extends beyond coasts, empowering new adventures with a progression-first mindset. Stephen Bell founded the iconic Euroglass factory in Hossegor in 1990.

In the decades that followed, Euroglass made tens of thousands of surfboards for surfers Globally, ranging from world champions, absolute beginners, and everyone in between.

Belly’s legacy extends well beyond hardware, as he also played a crucial role in development and guidance of brands like Quiksilver, Insight, and Channel Islands.

The launch of BELL will see Belly and his team elevate the customer experience by combining design, manufacturing & distribution all based within a world-class retail space - the BELL STORE


The BELL STORE is our 400m2 sanctuary in Hossegor & is far beyond a local surf shop - It’s an innovative community space for daily lunch breaks, educational workshops, as well as showcasing top-tier products.

The store will feature Europe’s widest range of surfboards, including key models from worldleading brands.

The BELL STORE will also showcase the BELL product range (launching mid 2024) which brings innovative products refined through years of R & D by Belly & the Euroglass team.

BELL is committed to unveiling enduring & sustainable products, looking to disrupt the cycle of replacing disposable gear each season.

With its will launch of BELL, Euroglass remains as the management company.


Big things are on the way...Follow @bell_surfing on Instagram to join us on the BELL journey